Project:

Kia ev9 reveal la autoshow 2021

Category:

FULL CG FILM, experiential

With one month to spare before their grand reveal of the EV9, Kia Design America approached us to create 4 minutes of content for the LA Autoshow. The content would be live streamed as Karim Habib, SVP, Head of Kia Global Design Center announced the EV9 concept.

With only weeks to complete the task, we designed and animated a whimsical, bio-luminescent intro film and created minutes of feature based animated content, showing off the features of the EV9 and to serve as a visual aide for Karim’s speech.

Utilizing a combination of real time and GPU technologies we were able to continue to make changes up until the day of delivery.

View the livestream here

Production: Rideview

Creative Directors: John Kim, Tommy Wooh, Yates Holley

Executive Producer: Yates Holley

Design: James Levy, Natoyan Pyo

3D Generalists: Adam Newman, Hao Cui, Matt Rosenfeld, Erik Zimmerman, Coby Hernandez, Lee Wolland, Samir Lyons, John Robson, Brendan Mannion, Yates Holley, John Kim, Tommy Wooh

Compositor: Scott Crawford

Production Coordinator: Anthony Jimenez 

Editor: Jason Zeni

Music: SVS Music 

SFX: Owen Granich-Young