Project:
International Trucks - It All Comes together
Category:
VISUAL EFFECTS
For International Trucks latest spot 'It All Comes Together’, directed by Jared Galley at Ajax Creative, Rideview helped aid the energetic narrative with visual effects.
International Truck is a subsideary of Navistar, an international manufactuer of heavy duty machinery and with 13,000 employees worldwide. The video was for the launch of their new truck the S13 Integrated HX® Series. The truck contains the “last combustion engine they will ever produce”.
To showcase this, CG shots of engines building were added to help showcase the inner workings of the beautiful combustion engines.